Designed for an e-Bike start up, Baddel’s intent was to help deter theft of rented bicycles as well as provide a more overall enjoyable biking experience. Sufficient as far as outdoor use and storage, this device is perfect for those travelling by bike in an area with which they may not be 100% familiar. And given that Baddel displays advertisements as well, it becomes the ideal channel for those businesses looking to reach out to bike enthusiasts.
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